Discover the latest stories from our blog

Why Should a Lead Work with You?

Doron Straus | Corporate Trainer – Business Alliance, Inc.   When you call a lead, especially an internet-based lead, rest assured that the lead is inundated by any number of other brokers calling. What can you offer to a lead that will set you apart as a broker? What can you say and do that will ...

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The Behavioral Assessment and its value to the Franchise Consultant and to the Franchisor

Doron Straus | Corporate Trainer – Business Alliance, Inc.   More franchisors are giving credence to the use of behavioral assessments in the evaluation process of incoming franchise prospects. That is not to say that traditional information, such as interest surveys, lifestyle interests and financial considerations have decreased importance.  Rather, a behavioral assessment can provide insight ...

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A Review of the FT Top 400 relating to the Business Alliance

Doron Straus | Corporate Trainer – Business Alliance, Inc.   As a trainer, I always stress the importance of staying informed and continually learning about our industry.  By continually learning about the franchise world that we work in, all of us will become more effective as brokers. This knowledge will also come in handy when we ...

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An Interesting Interview with David Braun, Chief Development Officer at Big Frog Custom T-Shirts

Doron Straus | Corporate Trainer – Business Alliance, Inc. I had the wonderful opportunity to meet with David Braun, Chief Development Officer with Big Frog Custom T-Shirts.  David has many years in the franchise industry, most recently coming from City Wide Facility Solutions. Here is my interview with David.   DS – David, thank you for ...

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Challenges Facing Franchise Brokers in Today’s Environment and How to Adapt

Doron Straus | Corporate Trainer – Business Alliance, Inc. Just like in any job, franchise brokers face continuous business challenges. How they respond and react to those challenges will, in large part, determine the degree of their success. Here is a listing of several challenges that face today’s franchise brokers and how they will need to ...

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